OUR ORIGINS AND STORY
An Independent Brand
MEETING THE INCREASING SUV DEMAND
The demand for SUVs has long been driven by users who seek safe options for off-road driving. Today, they have become more popular than ever as a safer, bigger, and more capable alternatives for sedans. As an independent brand, Tank highlights this new shift in market trends. It aims to reshape the SUV market by offering a unique blend of luxury, capability, and comfort for a seamless driving experience.
CENTRAL TO GWM’S INNOVATION STRATEGY
Tank is at the heart of GWM’s innovation strategy that aims to accelerate digitization and transform the driver’s experience. As a customer-centric brand, GWM is constantly seeking to provide drivers with a “more-than-off-road” experience by delivering innovative, reliable, and outstanding models. Drawing on GWM’s R & D excellence, manufacturing capabilities, innovative business model, and favourable brand reputation, Tank is very well-positioned to beat the competition in the SUV global market.
TANK is a global luxury SUV brand launched by GWM to meet the ever-growing demand for SUVs all over the world. TANK is a prime example of GWM’s commitment to innovation, high performance, and the delivery of breakthrough international products. This powerful, all-terrain, off-road vehicle is designed to provide a safe, smooth, and exciting driving experience. With over six million sales to date in more than 60 countries, we are the No1 SUV brand in the world’s largest market and have been for the past 15 years. We attribute our success to passion, drive, and a commitment to listening to our customers.
