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GWM showcases an all new GWM Pickup Truck

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With clear intentions of being a global LCV leader.

On September 28th, GWM Pickup Truck announced China’s leading LCV brand’s determination to reach its goal of being in the top three LCV brands in the world. At the launch event, Great Wall Motors announced its vision of being “China’s No. 1 pickup brand, building No. 1 choice for Chinese consumers, and finally making GWM one of the world’s top three pickup brands”. To do this, GWM released the “Six-Star Strategy” to ramp up their efforts in upgrading the brand and open a new era for GWM Pickup Truck. Steed 7, a brand-new premium high-end pickup model, also made an appearance at the launch.

Pickup, was announced as the next big thing following SUV at this strategy conference, GWM Pickup Truck, as the segment leader, interpreted the development trend of pickup in China and the world, showing its vision for the future and their strong sense of responsibility to the segment.

Globally, pickup has always been one of the most popular and largest sales segments and the most active base for a car loving culture. However, sales volumes of pickup vehicles in China only account for about 1.3% of the total market due to policy restrictions. With the deregulation of the policy and more encouraging circumstances, the Chinese domestic pickup market is bound to release its huge potential. The market potential, consumer demands and deregulation are accelerating a turning point in the industry. It is no doubt a significant strategic opportunity for GWM Pickup Truck whose track record boasts multiple industrial milestones with their stand out achievement being “No. 1 selling pickup for 20 consecutive years”.

The Vice President of GWM and General Manager of the sales company, Li Ruifeng said, “From now, GWM Pickup Truck will officially become an independent sub-brand to support GWM’s specialized brand matrix together with HAVAL, WEY and ORA. In the next 3 years,

GWM Pickup Truck will launch “5+N” key products to firstly step into the Pickup 3.0 and 4.0 eras, which is characterized by utilization, connectivity, electrification, customization and intelligence, constructing a ‘5-pillar New Ecology’ for pickups. Meanwhile, GWM Pickup

Truck will focus on exploring the international market through more localized measures, so as to realize globally engineered, globally manufactured and globally shared products.”

GWM Pickup Truck will explore its limitless value as a “Vehicle for life and all-purpose vehicle for family” to the full extent and to develop the “pickup+” concept and distinctive “Chinese pickup culture”. It will assist in developing China’s first vehicle for livelihood as well as be China’s first pickup brand to comprehensively lead from trend to strategy and make itself one of the world’s top three pickup brands.

Promoting the brand to lead the way, the “Six-Star Strategy” couldn’t arrive at a more perfect time as for the long-term vision and goal of “China’s No. 1 and one of the world top three pickup brands”. GWM Pickup Truck has adapted and upgraded its strategy and launched the “Six-star Strategy” aiming at leading the industry in 6 aspects like production, product planning, dealer network, customer service, marketing and overseas exploration.

Strategy I: South+north layout. In terms of manufacturing, GWM Pickup Truck will continue to optimize the Baoding Plant as a production base and speed up the construction of the new plant in Chongqing Yongchuan to form a production layout running through the north and the south of China. A flexible production line with advanced technology is deployed in Chongqing Plant which will become a model plant practicing a concept of green and environmentally friendly operations. Strategy II: Leading products. Currently, pickup is in the transitory stage from 2.0 era to 3.0 era. In the next 3 years, GWM Pickup Truck will launch “5+N” brand-new products and take the

lead in entering the pickup 3.0 era featuring “multifunction, electrification, connectivity and customization”. During this same period, GWM’s R&D work related to pickup of 4.0 era and 5.0 era will steadily progress in parallel to these efforts. Strategy III: Peace of mind service. GWM Pickup Truck has optimized its services in peace of mind selection, peace of mind purchase, peace of mind ownership and peace of mind driving, covering the entire lifecycle from car selection to utilization. Strategy IV: “5+e” channel. Based on the channel exploration on new consumption and new transaction form, GWM Pickup Truck has suggested creating online and offline car purchase channels and build a “5+e” sales channel to provide a convenient way of purchasing a vehicle for customers.

Strategy V: Diversified marketing. Considering the customer’s demand for diversification and multifunction, GWM Pickup Truck will offer customized products and corresponding sales service modes according to the needs of different customers. Strategy VI: 1-6-4 Overseas strategy. “1” refers to one goal – continuing to strengthen its leading position as China’s pickup brand overseas; “6” refers to its planning structure in 6 key overseas markets that will continue to consolidate its market positions in Australia, South America, Middle East and Southern Africa, as well as exploring markets in South Asia, and North Africa whilst improving the comprehensive layout in the overseas market, becoming the pioneer among Chinese brands in “The Belt and Road Initiative”; “4” means 4 leading aspects, i.e. leading product, leading sales, leading brand and leading service. Steed 7 is another major model mainly targeting the middle and high-end markets, with the core customers being multi-purpose pickup truck users. With fashionable styling, interior and latest technology and features, benchmarking security and class leading quality, Steed 7 is poised to be the most competitive model in the current target market.

As the first model after the launch of the distribution of “5+N” products and the new strategy of GWM Pickup Truck, Steed 7 shows the future development direction of GWM Pickup Truck. By focusing on the 5-pillar new ecology of pickup truck, Steed 7 has many “black technologies” and brand-new upgraded configurations with super-powerful product strength. It is the most epitomized model of GWM Pickup Truck at present.

eanwhile, in order to continue and show the quality and strength of the 20-year top seller, GWM Pickup Truck has built the flagship special edition of Steed 7, with exclusive sky-blue body colour, special logo and flagship mark. It is reported that Steed 7 and the special edition will be officially released within this year.

Moreover, GWM Pickup Truck has been awarded the certificate of “The Most Influential Brand of Independent Automobile Products during the 40-year Reform and Opening-up” by China Auto Brand Research Centre. The new logo of GWM Pickup Truck was also launched at the conference. Under the guidance of the new strategy GWM Pickup Truck will keep being at the forefront of new developments and global markets.

Since the birth of GWM Pickup Truck, its domestic sales have been No. 1 for 20 consecutive years, claiming 33% of the total domestic market share. GWM pickups have been exported to more than 100 countries all over the world. It is also the only pickup truck brand, with annual sales exceeding 100,000 and amount of sales exceeding 10 billion…… There is no doubt that GWM Pickup Truck, which has created many legends in the industry, is the market leader of China’s pickup trucks! The brand promises to carry forward its position of strength and remain as China’s leading LCV brand. With the continuous advancement of new strategies, GWM will soar to even greater heights in the future!

Credit: Great Wall Motors Global Public Relations Team.
Haval Motors South Africa Press release

Haval Motors welcomes Phil Simmons: New Design Director and VP

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CMH Haval Little falls- Phil-Simmons

Phil Simmons has been appointed the new Design Director and VP of Haval, in this position, he will be leading the design studio in Baoding, where Haval headquarters are located, as well as the advanced design studio in Shanghai.

The main tasks of the new leader are to build a world-class design team and create the unique design of all Haval models, which aims to strengthen the brand’s position in the SUV segment on the world stage.

Phil Simmons, who was born in England, has been working in the field of automotive design for more than 29 years. Prior to his collaboration with Haval, he served as Studio Director for Land Rover Exterior Design. Under his leadership, such models were created: 2018 Range Rover and Range Rover Sport, 2017 Range Rover Velar and 2016 Range Rover Evoque, Discovery and Discovery Sport. Phil Simmons also led the design team that developed the interior and exterior of earlier models – 2014 Range Rover Sport and 2013 Range Rover.

From 1999 to 2007, Phil Simmons worked in various divisions of Ford, where he was responsible for the design of cars such as the 2009 Ford Fiesta, 2005 Ford Fusion, Mercury Milan and Lincoln MKZ. He started his earlier career in the UK and worked on various projects, including the 2003 Range Rover exterior and 2002 BMW Mini interior

A New Dawn: Opening of CMH Haval Little Falls

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CMH-HAVAL-LITTLE-FALLS-Temporary-Haval-Opening-banner

After the long-anticipated wait, we have finally opened our doors as CMH Haval Little Falls. We have now joined this fantastic brand with its brilliant offering and value for money range of vehicles. The process was a gruelling three months of preparations between the OEM (head office) and the franchise to ensure that our bid to be allocated rights was successful.

With this new development we were able to diversify our offering between passenger and commercial vehicles with the addition of Havel’s parent company Great Wall Motors. The offering on the commercial and industrial under the GWM banner are the enigmatic steed single cab and double cab offerings which start at R117 490 for the base model single-cab Steed 5 Workhorse facelift, this is a 2.0 litre bakkie with sufficient loading capacity and dimensions which make it the go-to vehicle in any fleet setup.

Also available are the Steed 5 2.2 MPi workhorse single cab, Steed 5E 2.4 SX double cab and the Steed 5E 2.4 Xscape Double cab. These vehicles are incredible as part of a growing fleet option or small business looking forward to stretching their wallets and optimising budget on vehicle spend both in driveability and maintenance. Our parts and service department are ready and on hand to assist with all your GWM or Haval needs, our highly professional team with technical expertise and premium service delivery are waiting to serve you.

With the launch of Haval in the Little Falls suburb of Roodepoort our offering ranges from the GWM M4 and Haval H1 crossover vehicles. With the diminutive size of the exterior it has a surprisingly spacious interior and an amazing 5 speed manual transmission which makes it a fantastic daily driver for anybody looking to downsize or first-time buyers. With a 1.5 l VVT engine it is surely responsive in its shifting timing and ratios to ensure you don’t get dreadful lag when changing gears.

On offer is the magnificent and fast selling Haval H2 compact SUV which is available in the H2 1.5t Luxury auto and the H2 1.5T City auto in a range of single- and two-tone options, both inside and out. Standard on all Haval models, the H2 wears a broad U-shaped grille, flanked by LED- framed headlights, a pair of deep fog-light bezels and a second set of LED lamps. A tapered roofline, chrome-wrapped windows and high-set character line define the H2’s character.

Next on the list of SUV class vehicles is the Haval H6 available in City and Premium options and the H6 Coupe also available in 3 options, namely the City, Premium and Luxury options. Of course, the Luxury trim taking it to greater heights along with full specifications and additional safety features such as all-around airbags.

GWM and BMW Joint Venture

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Acceleration of the NEV Strategy — Joint Venture Contract Signed by GWM and BMW

[Beijing/Berlin July 10, 2018] Chinese Premier Li Keqiang and German Chancellor Angela Merkel presided over the fifth round of Chinese-German inter-governmental consultation in Berlin. Witnessed by Chinese and German government officials, the joint venture contract is entered into between Great Wall Motor Company Limited (hereinafter referred to as GWM) and BMW Holding B.V. (hereinafter referred to as BMW).

According to the Contract, the joint venture with 50 % of the shares held by GWM and BMW respectively is named: Spotlight Automotive Ltd., with a registered capital of RMB 5.1 Billion (approx.R10.2 Billion). The registered address is in Zhangjiagang, in the Jiangsu Province. The Board of Directors consists of six members, in which the chairman is appointed by GWM and the Vice Chairman by BMW, serving a total of four years. The JV has planned an international advanced vehicle plant with an annual standard capacity of 160,000 vehicles. This is the first BEV (Battery Electric Vehicle) joint venture project for the BMW Group worldwide and the bridgehead for the GWM New Energy Vehicles (NEV) to enter the global market.

Based on multi-round communication and mutual benefits, this commercial cooperation between GWM and BMW complies with the national industry policy trend, and meets the social demands of new energy vehicles featuring energy conservation, environmental protection and high efficiency. Focusing on new energy vehicle field, the JV will integrate technology, resources and management advantages of both parties to develop a new generation of BEV.

As one of ten key national development fields in China, “Energy-saving and new energy vehicles” aims at promoting the travel modes centered on low carbon, energy conservation and environmental protection. The cooperation between GWM and BMW effectively responds to the optimization and upgrade of the new energy industry in China.

Great Wall Motor has layouts in the core areas of new energy vehicles, such as motors, electric controls, and power batteries. It has built batteries, mechanism analysis, PACK, BMS trial laboratories, and battery trial workshops, test centers, and analysis centers. In addition, Great Wall Motor has established a new energy technology R&D center in Seongnam-si, Gyeonggi-do, South Korea, and Lower Austria, Austria, using state-of-the-art talent resources to collaborate with domestic development of advanced technologies.

The cooperation of Great Wall and BMW is a new example of open cooperation between China’s auto industry and a trend of optimizing and integrating resources around the world. It is conducive to integrating each other’s expertise and deepening the broader international market.

GWM is a world-renowned SUV manufacturing company with a deep understanding of the Chinese auto market and a far-reaching layout for the international market. The Great Wall was listed in Hong Kong H shares and domestic A shares in 2003 and 2011 respectively. By the end of 2017, the total assets reached RMB 110 Billion (approx. R220 Billion). At present, it owns four brands namely Haval, Great Wall, WEY and Euler. In 2016 and 2017, the company sells more than one million vehicles annually. GWM has rich vehicle R&D, production and operation resources, and is in the core of traditional power and new energy vehicles. The field of parts development and manufacturing has a deep accumulation.

BMW is one of the world’s leading manufacturers of automobiles and motorcycles. It has a history of 100 years of manufacturing. It owns four brands, namely BMW, MINI, Rolls-Royce and BMW Motorrad. It also provides auto finance and high-end travel services.

This cooperation is a powerful complement to BMW’s global strategy for new energy vehicles and to the international strategy of GWM. It is a strong alliance of powerhouses. In the future, through deep cooperation between the two sides in brand building, management system, manufacturing and technology research and development, it will certainly open up a broader market space and accelerate the globalization process and the pace of new energy development.

Overview of Haval

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About Haval

Haval is GWM’s new professional SUV brand covering both city and cross-country SUV products. In China, Haval SUV ranked No. 1 in sales volume for 14 consecutive years. In 2016 Haval sold 938,000 units in China, up 42 percent year on year, making this Chinese car maker the only SUV brand in China to have achieved million sales volumes without being a joint venture. As China’s SUV leader, Haval launched the new brand logo on March 2013. With professional brand image, Haval is dedicated to SUV segment with the goal of becoming a world first class SUV brand.

Overview of Haval

As the Chinese SUV leader, Haval upholds the brand concept of “specialization”, focuses on SUV development, and aspires to be a worldwide top SUV expert brand. Great Wall Motor Company Limited (GWM), has been listed among “Forbes Asia Fabulous 50” three times. In March 2014, it made the list of “2013 Most Valuable Chinese Brands”, ranking 40th. In 2014, GWM is listed as “Top 100 car brands of the world” and ranked among “China’s 500 Most Valuable Brands”.

Strength of R&D

In terms of the technological R&D, Great Wall Motor implements the “Excessive Input” strategy and pays attention to the effective R&D and pursuance of industry leadership. Great Wall Motor is constantly ahead of the industry average level in terms of the R&D expense for individual category and individual model. The Haval New Technical Centre, already put into operation, is built by Great Wall Motor with a total investment of RMB 5 billion and is China’s largest and the world’s first-class finished vehicle Technical centre, including five zones: R&D centre, prototype centre, testing centre, modelling centre, and data centre, with the total building area at 260,000m2.

View safety from a different perspective, experience vehicle safety by the dismantling of an H2

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Safety is always a very important subject in the auto industry. Safety is also the core value that HAVAL has pursued for a long time. Last week, themed as “View Genuine Quality in Person – 100 Percent Safety” a real vehicle dismantling activity of an HAVAL H2 was successfully held at the broadcasting studio of vehicle dismantling located at YiZhuang, Beijing, and was broadcasted live on the internet. Zhang Jinhuan, the director of Tsinghua University of the automotive crash test lab and Yang Jie, the head of the Chinses automotive engineering society light weight department were present at the event as guests, and made professional comments.

Pedestrian Protection

In the event of a collision normally the shin or knee of a pedestrian will be subject to injury by the front bumper. For SUV’s with a higher chassis the thigh may also be injured, and then the pedestrians body may be rotated due to the impact, there is a possibility that the pedestrian’s head will collide with the bonnet or the front windshield. As a result, reasonable and optimized vehicle body structure will assist in alleviating injuries caused to the pedestrian.

From the figure we can find that a crash box is installed between the cross member and frames longitudinal beam of the HAVAL H2. At a low speed the safety protection system crash box will assist the pedestrian to avoid high impact with the vehicle. In the case of a collision the crash box will crumple, thus effectively absorbing the collision energy in the event of a low speed collision.

The spineless wiper used on the HAVAL H2 is also designed with comparatively high safety factors, and is able to prevent the pedestrian from being injured in the event of a collision.

Passive Safety

The on spot vehicle dismantling of covering parts, body, interior seats, inner trim panels, engine and transmission of the HAVAL H2 are dismantled efficiently by personnel, in order to ensure that everyone can view the body structure and assembly process clearly.

Speaking from an instinctive impression, the thicker body panels used to strengthen the interior structure will assist with less deformation in the event of an accident, and a very high safety rating will be achieved. The HAVAL H2 is built with high rigidity steel to adhere to safety requirements. Up to 62% of the HAVAL H2’s body is made with high rigidity steel.

Minister Yang Jie made comments on vehicles appearance, body and overall structure: “At present the domestic auto makers mostly utilize 590# high rigidity steel, while for the HAVAL H2, apart from the fact that the number is greater of such steel being utilized, anti-corrosion treatments such as tin-coating and wax spraying application are also carried out, to ensure that the designed lifetime of the vehicles are achieved.”

In terms of the power transmission channel design, for the HAVAL H2 has a full and continuous power transmission channel of front, tail, bottom and side parts, thus ensuring soundness of the passenger cabin in case of a collision and alleviating passenger’s injury.

In terms of vehicle crash safety, Zhang Jinhuan, director of the Tsinghua University automotive crash test lab expressed his point of view: “Actually speaking, the harder the metal is not always the most suitable for automobiles, as we think. As we know, flexibility is also very important for the automobile such as doors, A Pillar and B Pillar. For the HAVAL H2, body parts are also reinforced through laser welding technology.”

In terms of protection on the HAVAL H2, stiffeners in the door panel have been designed in order to withstand a side impact. As a whole, the HAVAL H2 has achieved both an A-NCAP and C-NCAP rating, which is due to the overall body structure design.

A discussion on which configurations and functions can protect passengers effectively in a collision was made had. The following equipment such as seat belt with a pre-tensioner, neck protection, collapsible steering column and anti-diving seats can offer protection for the passengers effectively. It’s worth mentioning that the HAVAL H2 Luxury is equipped with 6 airbags and air curtains covering front and rear passenger positions, force limit front seat belt with a pre-tensioner, force limit 3-point rear seat belt, thus ensuring all round passenger’s safety in conjunction with the airbags.

Active Safety

A vehicle with an active safety function will sure have a comparatively high accident prevention capability, especially in the case of emergencies, car safety should be ensured. Hence, in the daily use active safety is of utmost importance.

The HAVAL H2 adopts the 9.2 ESP integrated system including ABS (Anti Brake System), EBD (Electronic Brake Distribution), TCS (Traction Control System), HBA (Hydraulic Brake Assist), HAC (Hill Ascend Control), HDC (Hill Descent Control), AVH (Automatic Parking), RMI (Automatic Anti-rollover. The system is crucially important for safe driving in the HAVAL H2, the results for the vehicle swerving or wet and slippery road can be controlled. Sensors can detect side slipping of wheels, and the system is able to control brake force of each wheel and power of the engine. The system responds promptly, and can ensure safe driving on a wet and slippery road. Meanwhile, TPMS (Tyre Pressure Monitoring System) is also fitted to monitor the tyre pressure and temperature, and send an alarm to the driver in case of any anomalies, thus further enhancing driving safety.

Credit:http://www.haval.co.za/news/item/view-safety-from-a-different-perspective-experience-vehicle-safety-by-the-dismantling-of-an-h2.html

The 1st Quarter of 2018 C-NCAP results released – The All New HAVAL H6 received a safety rating of 5 Stars

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On April 19th, the Chinese Automotive Technology and Research Centre hosted the C-NCAP evaluation press release conference for the first round of models in the Safety Experience at the Hall, Sring City Square, Jinan City, Shandong Pro. 13 models were involved in the evaluation including the All New HAVAL H6, Mercedes E300 L, VW Magotan, to name a few. With excellent safety features, the All New HAVAL H6 won the first C-NCAP 5 stars rating.

The C-NCAP evaluation includes four tests: 100% front impact, 40% front impact, side impact and Whiplash. With different direction as well as different angles of the impact involves strict requirements for the vehicle safety performance. The All New HAVAL H6 achieved scores of 16.74/16.66/18/3.51 in the four evaluations respectively. As the All New HAVAL H6 is equipped with the front seat safety belt reminder, side and curtain airbags and ESC device, it achieved 3 bonus points, giving it a total score of 57.9.

With the help of an “armor safety system”, the All New HAVAL H6’s body design uses unique safety technology, providing 360° protection for passengers, pedestrians and other vehicles. The vehicles body is laser welded, and the high strength steel used accounts for over 65% of the vehicles body. When handling various types of collisions, it could drastically reduce the damage caused by an accident.

On top of that, The All New HAVAL H6 has been spared no effort in intelligent security systems. The All New HAVAL H6 has an intelligent electronic driving assistance system, children and pedestrian protection. The 9th generation BOSCH ESP system is one of the standard specifications and ensures the stability of the body under extreme driving conditions. At the same time, active and passive safety specifications such as ABS, EBD, HDC (Hill Descent Control), BA (Braking Assist), right front blind area monitor, TPMS, to name but a few are all available.

HAVAL has made excessive efforts to ensure the high safety level of the body and all-round active and passive specifications. The All New HAVAL H6 gets a C-NCAP 5 star rating, and reiterates the HAVAL brand’s core concept of “Safety”, and proved HAVAL’s commitment “pursuing extreme SUV safety” is not false promises. The HAVAL brand’s core value “Buying HAVAL means to buy a safer SUV” has been experienced among the customers, and it has established a reliable and safe reputation the world over.

Credit:http://www.haval.co.za/news/item/2018-cncap-results-the-all-new-haval-h6-received-a-5-star-rating.html